If you thought Hindi entertainment television was all about tearjerking, heavy duty melodrama laden family dramas, then hold on. This year also saw leading GECs give some of their newly minted daily soaps a deliberately cultivated 'young' look, roping in newcomers in lead roles, presumably in a bid to connect with the younger audiences. While the two youth channels continued to woo audiences with their young, cool and vibrant characters on their daily shows, with the other GECs also training their storylines on youngistan, it's evident that broadcasters have realised the emerging importance of the younger viewers' role in shaping TRPs. Here's taking a look at some shows that embodied the...
↧